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At the bow of a sport-fishing boat at sunset: an angler bent over a loaded rod as a blue marlin leaps clear of the sea, sunbeams breaking through the clouds

EST. 2015 · USA · SALTWATER TACKLE

FIGHT FOR BIG FISH Bald Brothers & Big Fish

We are not tackle sellers. We are anglers. Two professional saltwater fishermen founded BBBF in the United States for one kind of fish only — the one bigger than you expected. Tube-eye circles, grouper hooks, jig hooks, trebles, luminous hooks, and a full terminal system built to hold.

2015FOUNDED
440LB · TUNA RECORD
3CONTINENTS
BBBF Grouper Hook packaging with the red brand mark

Brand Story

Two bald anglers.
One obsession: bigger fish.

In 2015, Manson and Leo founded BBBF in the United States. They share two things: neither of them has hair, and both are professional saltwater anglers. Between them they have landed a 440 lb tuna and a 620 lb shark — the kind of fish that straighten ordinary hooks and snap ordinary swivels.

“Because we are anglers, we know exactly what saltwater tackle has to survive. We keep testing, keep pushing, so every angler can unlock bigger fish and more species.”

BBBF does one thing: developing and selling the fast-consumables of saltwater fishing. We follow one principle — Nature and Technology: benefit the angler without harming the environment, and never stop looking for a better way to build what we already make.

Manson & Leo · Founders of BBBF
2015 Founded in the USA ESTABLISHED
160.1B USD Global market, 2024 GLOBAL MARKET
74M Anglers in the US US ANGLERS
38% North America under 35 NEXT GENERATION

Product System

Ammunition built for big game

Hooks and rings are the only parts that actually touch the fish. It is the only thing BBBF does — and we take it to the limit.

View all products →
Hooks BBBF Tube Eye Circle Hook — red offset circle hook
Offset Circle

Tube Eye Circle Hook

Offset circle point rolls into the corner of the mouth — fewer pull-outs.

Offset circleHigh-carbon steel
Hooks BBBF Grouper Hook — heavy-wire silver hook
Heavy Wire

Grouper Hook

Heavy wire and a wide gap, engineered for grouper and other reef monsters.

Heavy wireResists straightening
Hooks BBBF Jigging J-Hook — gold saltwater jig hook
Slow / Speed Jig

Jigging J-Hook

Slow-pitch or speed jigging; gold coating for high-salinity water.

Slow-pitch jiggingAnti-corrosion coating
Hooks BBBF Treble Hook — silver three-prong saltwater hook
Triple Load

Treble Hook

Three load directions — the most forgiving hook for jigging and casting.

Three-way loadSecond-ground point
Accessories BBBF Ball Bearing Swivel — stainless swivel
Ball Bearing

Ball Bearing Swivel

Ball bearings kill line twist and stay smooth under big-fish drag.

Ball bearingPrecision cast
Accessories BBBF Quick Snap — black saltwater snap
Instant Change

Quick Snap

One-second lure changes; the gate stays shut under load.

Quick clipHolds under load
Hooks BBBF Luminous Hook — glow-green saltwater hook
Glow Coating

Luminous Hook

Glow coating charges and releases cold light — night and deep water.

Luminous coatingWater-resistant
Accessories BBBF Split Rings — stainless open rings
Spring Steel

Split Rings

High-spring steel that keeps its shape after countless openings.

Spring steelHigh spring-back

Why BBBF

Why anglers choose BBBF

Put a factory's process standards and an angler's hard-won experience on the same table. That is how we design.

01

Extreme tensile strength

High-carbon and stainless alloys, precision cast and heat-treated, so the breaking strain survives run after run.

02

Corrosion resistant

Surface treatment tuned for high-salinity water — the point stays sharp, use after use.

03

Tier-one factory supply chain

We integrate the manufacturing capability of the world's best tackle factories — from tooling to heat treatment, every step under control.

04

Serious value

Factory-direct pricing puts professional-grade saltwater tackle back into a sane price bracket.

Global Footprint

From the USA
to three continents.

BBBF runs flagship stores across North America, China and Russia, and keeps pushing into Central Asia and new saltwater markets.

US

North America

Official stores on Amazon US and Walmart, covering the United States, Canada and Mexico.

AmazonWalmartNationwide
CN

China

Live on Tmall, JD.com, Douyin and Pinduoduo.

TmallJD.comDouyinPinduoduo
RU

Russia & Central Asia

Official Ozon flagship store serving Russia and the wider Central Asian market.

OzonCentral Asia
See global reach →

Offline & Partners

Not only online —
into every tackle shop.

Offline distribution already covers tackle shops across Hainan, with a three-year plan to reach all 31 provinces and municipalities — each partner store gets its own display fixture and planogram.

  • Standardised racks and packaging displays — the shop is the brand
  • A supply system built for regional distributors and chains
  • Custom packaging and OEM welcome
Become a partner →
A BBBF trade-show booth: a red and black brand stand with back-lit cases of rods and lures on both sides and the Bald Brothers & Big Fish logo wall in the centre

Credentials

Credentials & commitments

USPTO · CLASS 28 US registered trademark

BBBF holds a USPTO trademark in Class 28 for fishing tackle — protection for the brand and for the quality behind it.

CHINA · TRADEMARK China trademark & licensing

A complete China trademark and licensing framework — every unit from authorised channels is traceable.

VI SYSTEM Unified VI and packaging

A full visual identity and packaging structure, ready to localise for OEM clients.

FAQ

FAQ

What kind of brand is BBBF?

BBBF (Bald Brothers & Big Fish) is a saltwater tackle brand founded in the United States in 2015 by two professional anglers, Manson and Leo. Between them they have landed a 440 lb tuna and a 620 lb shark — because they fish, they know what tackle has to survive.

What does BBBF make?

BBBF focuses on the fast-consumables of saltwater fishing, in two families: hooks — tube-eye circle, grouper, jigging J-hook, treble, devil and luminous; and terminal tackle — swivels, split rings, quick snaps and ball-bearing swivels.

What are the hooks made of?

Hooks are high-carbon steel and stainless alloy, precision cast and heat-treated for high tensile strength and corrosion resistance — built to live in high-salinity water.

Where can I buy BBBF?

Flagship stores run on Tmall, JD.com, Douyin and Pinduoduo. Offline distribution covers Hainan today, with a three-year plan to reach all 31 provinces and municipalities.

Do you support wholesale, distribution and OEM?

Yes. BBBF works with tier-one tackle factories and supplies regional distributors, retail chains and private-label brands with wholesale, custom packaging and OEM production. Send your brief through the partnership page.

Ready to land your next big one?

Regional distributor, retail chain or private label — we handle everything from product to packaging in one place.